The Office? The Mountains? Or Both? – Creative Synergy @ HigherMind Mediaworks

Where does creativity come from?

I pondered this question while in the midst of a gloriously normal Vermont winter morning last Friday.

Here’s how it played out.

After an hour of work in the HigherMind office in downtown Waitsfield early in the morning, I threw my telemark ski gear into the Subie and headed 15 minutes up the road to Sugarbush’s Mt. Ellen, getting there at 9:00 am for “first chair” and “first tracks” on a perfectly ordinary Mad River Valley winter morning.

Here’s a mobile photo to remember the moment.

After five runs on freshly groomed snow with a handful of other enthusiasts, I skiied down to the car, and was back in the HigherMind Mediaworks office working again by 10:30 – a much more blissed-out and happy camper for having spent just a bit of time communing with snow, speed, cold, and the mountain itself.

Creativity does not come from sitting in an office all day alone.

Creativity requires getting outside and getting the juices flowing doing something you love.

Vision. Energy. Momentum.

This new year, we hope to see you in the mountains AND in the office.